POP UP CHANTELLE PULP

A dip in summer

For Chantelle Pulp, the new generation of swimwear created to adapt perfectly to all body shapes, we have designed, created and set up pop up corners around Italy and beyond. Roostar also took care of the entire logistics and set-up phase of all the stores at the same time: Coin Milano V Giornate and P.zza Cantore, Coin Bergamo and Coin Roma Cinecittà, La Rinascente Milan Duomo and Turin, Manor Ginevra (Switzerland).

A “sunny” logo

Summer, the sea with its blue and turquoise colors and the sun with its warm shades are the elements that characterize the Chantelle Pulp swimsuits with soft lines and bright colors.
To make the pop-up have a strong impact, we created a circular logo that recalls the setting sun, summer scents and sea waves.

An ad hoc and modular display

We have paid particular attention to the study of the display which has been specially designed as an iron circle, inspired by the shape of the sun and the design of the logo itself, minimal but of great impact, designed to adapt to the display of both one-piece and bikini swimsuits.